FUELING THE FUTURE
Helping do-gooders do more good.
Established brand, new challenge
Having grown over the years to meet the community’s need, Second Harvest Heartland outgrew their facility. But how do you ask already-loyal donors to give money for something other than feeding your neighbors? You launch your first-ever Capital Campaign.
More than a better building
By creating the brand for this program, we shifted the usual conversation from the immediate need to help those living with food insecurity to building a more sustainable future for more people. This meant providing healthier food options when and how our communities needed it. By being a part of building this transformative new space, donors saw clearly the role they could play to make that future happen.
Branding | Naming | Print | Direct Mail | Design
New solutions to bring us closer to a day without hunger.
The new facility was fully funded and opened in 2020, more than a year ahead of schedule.
